Win the heart, keep the cart, one-tap checkout.
Daras B2C ships with loyalty, campaign engine, abandoned cart, personalized email/push, seasonal stock and dynamic pricing. Bring marketplace-level conversion to your own storefront.
Traffic up, conversion flat?
Cart added, never paid
70% add to cart, 3% check out — no automated follow-up.
Lost after first order
Customers buy once, vanish for 6 months — no loyalty or segments.
Seasonal campaign fatigue
Manually editing 80 SKU prices for Black Friday.
Email = generic
Same newsletter to the whole list; 4% open rate.
Conversion & recovery engine.
Loyalty, cart recovery, campaign engine, segmented email/push, dynamic pricing and seasonal automation — all built in.
- Points + tier + rewards loyalty program
- Abandoned cart email + WhatsApp + push (3-step)
- Segmented newsletter (behavior + spend + product)
- Campaign engine (coupons, BOGO, tiered discount)
- Stock-aware dynamic pricing
- Push notifications (web + mobile PWA)
8 conversion modules.
Not just cart-add — earn, return, retain.
Loyalty + rewards
Points, tiers, birthdays, anniversaries, referral coupons.
RetentionAbandoned cart
3-step email + push + WhatsApp automation.
RecoveryDynamic campaigns
Coupons, BOGO, tiered, cart threshold, gift-with-purchase.
MarketingPush notifications
Web push + mobile push + browser permission.
NotificationSegments + personas
Behavior, RFM, spend, vertical — 12 ready-made filters.
CRMGift cards
Sell digital gift cards; the balance is redeemed at checkout.
RevenueWishlist + alerts
Back-in-stock, price-drop, new-variant — auto email.
WishlistReviews + UGC
Stars and photos; verified-customer badge.
Social proofRecommended for B2C.
New brands launch on Dükkân; loyalty and advanced marketing unlock on Kervan.
Traffic up, FAQ
No marketplace commission, no overseas setup hassle.
What Daras ships out of the box across 8 topics critical to classic retail.
| Capability | Daras | Marketplace storefront | Global SaaS | Self-managed suites |
|---|---|---|---|---|
| Commission | $0 (flat monthly) | 15–25% | Monthly + per-tx | Annual + dev |
| Loyalty program | Built in | None | Plugin ($) | Manual setup |
| Abandoned cart | Email + push + WhatsApp | None | Email only | Yes |
| Push notifications | Web + mobile | None | Plugin | Web only |
| Email automation | Segmented + UTM | None | Mailchimp | Yes |
| E-invoice / GDPR | Automatic | None | Manual | Yes |
| TR support (TR hours) | Turkish, via panel | No phone | EN forum | EN hours |
Try it in your trial store, go live when you are ready.
The migration team moves your products, customers, orders and theme; a 301 redirect map keeps your SEO intact.